Its totally rad, and its not the only retro-style camera around.
Whats the angle here?
And yet its causing quite a stir across camera forums and photography blogs.

Nikon
Nikon already has announced that it will not be able to meet initial demand.
Meanwhile, Fujifilm has built its entire camera lineup since 2010 on models that mimic film cameras of yesteryear.
Buttons and Dials
There are two features that set these retro-styled cameras apart.

Nikon
One is their looks.
The other is the use of buttons and dials to control the main functions.
These are not interdependent.

Fujifilm
For instance, several Fujifilm cameras use manual controls, but skip the retro styling.
The placement of old film camera controlsaperture, shutter speed, and film ISOwas dictated by the mechanism.
The knobs on modern gadgets are just electronic controllers instructing the computer inside.
They could be placed anywhere.
But these manual controls are still preferred by many, because theyre easier to use.
They can be set by feel, and they stay where you put them.
you’re able to also read the current options at a glance, no screen required.
Retro Styling
Nikons Z fc looks amazing, as does Fujifilms X100V.
These cameras often get mistaken for film cameras by curious passersby.
Fujifilm
In some cases, the dedication to retro styling is absurd.
“The thing I find odd is that clocks in their various forms seem to be accepted.
But is there more to it?
Are we, perhaps, tired of touch-screens, and the homogeneity of their interaction?
Having a tactile connection with your tools builds bonds that help them metaphorically disappear.
EM, too, is sick of gadgets being replaced by apps.
There’s literally zero need for that.