And why does everybody copy them?
Even the charging case is the same shape.
“Apple design also adheres to the philosophy of ‘form follows function.’

Even in silver they look like AirPods Pro.Samsung
That is, they don’t put decorative elements on their design.
Decorative elements introduce complexity so this amplifies the perceived simplicity.
The simplicity is made to look friendly and safe by not having sharp edges.

These look so familiar.Samsung
Look at an Apple design and compare it to the Tesla Cybertruck.
Even the spelling of his first name is minimal.
This has led to designs that seem to be the only natural evolution of a product.

It doesn’t get much simpler than this.Kelly Sikkema / Unsplash
And before the iPhone, smartphones had buttons, keyboards, flip-out sections, and more.
But then Apple made a slab of glass and metal that instantly became the model for all other smartphones.
It’s like no other options ever existed.
Simple designs may look easy, but they are often the hardest to get right.
The fewer design elements that make up a product, the more any oddities stand out.
It is easy to engineer something really ugly.
You need high-precision lathes, high-quality molds, and high-quality materials.
Take the original AirPod charging case, for example.
Of course, you get a little case to keep your wireless earbuds together!
And, of course, it has a battery to keep them charged up.
Design is how it works.”
This is true, but designis alsowhat it looks like.
you might make things as minimal and functional as you like, but they can still be hideous.
“Samsung copied the AirPods' shape, hoping to capture their popularity and premium appeal.
It’s a shortcut to an emotional connection with customers, even if the product itself lacks originality.”
To sum up, Apple’s designs are popular because they are exquisitely well-designed and built.
Which is expensive to do.
Which is how we end up withSamsung’s Galaxy Buds3 Pro.
They even copied part of the name.