A high-end model is long overdue
Apple
Starting this fall, your choices of Apple Watch models will double.
Yes, “Pro.”
Apple has long differentiated its lineups by offering more expensive pro-labeled versions.
Apple
Sometimes these are truly professional machines, like the Mac Pro or the current 14- and 16-inch MacBook Pro.
According to an insider report, the Apple Watch Pro will be a bit of both.
Features-wise, the Pro model may get improved tracking for hiking and swimming.
Apple
This points to better sensors inside the equipment.
But that seems a little too niche for Apple.
And remember, right now,allApple Watches are already sports watches.
“This will be a premium watch competing with low-end luxury Swiss watches.”
If that sounds familiar, it’s because it is, kind of.
The iPhone Pro models are a great example of this.
Some of these features end up in lesser models after a few years.
The iPad lineup is the same.
Its a strategy that works well, especially at Apples wild market volumes.
So, dont hold your breath for a ruggedized sports watch.
But dont be surprised if Apple launches two watches this fall.
Its straight out of Apples strategy playbook and long overdue.
