When you’re shopping on Amazon, help finding deals is probably one of the things you want most.

That’s where Amazon’s Rufus AI shopping assistant can come in handy.

Implemented in early 2024, Rufus is Amazon’s personal shopping assistant.

Closeup on someone holding Amazon Prime shipping boxes.

Daria Nipot / Getty Images

Another tool you may have noticed in your Amazon app is Amazon Lens.

you’ve got the option to also use this to scan barcodes for price comparisons in the stores.

It’s been around for a while, but it can still help you narrow your search.

Amazon’s Rufus AI shopping assistant shown on a smartphone.

SmithCollection/Gado / Getty Images

Go ahead and give them a try.

You might be surprised at how useful they are.