“Quickly sharing photos to social media is essential in todays digital world.
This ability ensures my clients receive timely updates, keeping their audience engaged,” says Blodgett.
That’s down to its film emulations.

Look how much fun they’re having.Lumix
Its LUTs provide the same level of creativity and post-processing flexibility that Fujifilm users love," says Blodgett.
Unlike Fujifilm, Panasonic doesn’t have a long history of making real film.
For an in-depth explanation, readthis Studiobinder article.

The X100V still wins on looks.Fujifilm
They should have come up with a catchier name, though.
The X100 series has one fixed lens.
TheLumix Lab appalso lets you transfer photos and videos to your phone.

I think he’s forgotten about the camera…Lumix
But the neatest part is that it lets you design your own LUTs.
This app integration might be the key to the S9’s success.
Tweaking prefs on the Fujifilm cameras is a real pain, so this is a real step up.