Telling stories with her camera

Erica Cervantez first broke into entrepreneurship after giving birth to her son Kristofer.

And they still come to me," she said.

She said growing up in Rancho Cordova wasnt too exciting, but she made the best of it.

Erica Cervantez headshot

Erica Cervantez

“I resented her for a long time.

She said it was for my well-being, and growing up, I was sad about it.

When it comes to running her photography business, shes always kept it in the family.

A couple at their wedding

Erica Cervantez

“Theyre in charge of keeping the energy and vibes up,” Cervantez said.

Family is very, very important to me.

This is who I do it for.”

Overhead view of three woman of color

Erica Cervantez

“We have something to say, we have stories, and we are making that known.”

One thing about entrepreneurship that Cervantez has gotten a good grasp on is the trial and error aspect.

In true entrepreneurship fashion, she used some bits of that failed venture to focus on a new one.

“It was a way to wind down, but also continue to be creative.

It has brought out a different side of me.”