It seems like a perfect fit.
New comics will arrive via email, and readers can pay the artists directly.
Substack already has gotten several big names on board, including Batman head writerJames Tynion IV.

Joe Ciciarelli / Unsplash
But webcomics are different in a few ways.
One is they often have aloyal and fanatical(in a good way) fanbase.
And this makes sense.

Martijn Baudoin / Unsplash
Many of them already arrive in your email inbox when a new issue is available.
So why bother with Substack?
I’m not surprised to see the expansion as it’s pretty logical.
Us users tend to prefer one-stop shops on the web.
This is the appeal of something like Substack.
It makes it easy for creators to charge money, and for fans to pay.
Theres no getting redirected to a third-party payment site, or having to manage multiple subscription plans.
Chunk of Change
Its not all good news, though.
Substack might be hot right now, but it takes a big cut, in return for not much.
Essentially, creators are paying Substack to host their media and to handle payments.
For readers, none of this mattersat least not until their favorite comic goes under.
But for creators, its a big deal.
Endgame
Its easy to spot Substacks endgame here.
Its never been easier to pay people for their creations.
But do we risk ending up with yet another monolith like YouTube?