Meta has beguntesting user monetization toolswithin Horizon Worlds, the company announced recently.

Its part of a rush to commercialize the metaverse.

Virtual Shopping

The tools will allow users to sell access to items and experiences inside the app.

Someone using virtual reality to make an online purchase.

Francesco Carta fotografo / Getty Images

Eventually, Meta says, it hopes people can “earn a living” in the metaverse.

Horizon Worlds is Metas social VR platform built around user-generated content that anyone can build within the app itself.

The platform is currently available only to VR users older than 18 in the US and Canada.

Someone wearing VR glasses shopping in the metaverse.

Francesco Cata fotografo / Getty Images

What exactly youll be able to buy and sell in Metas version of the metaverse remains a bit vague.

But Houck said that Meta could face criticism for commercializing the metaverse.

But one recent survey finds that users are eager to use the metaverse for shopping.