“I think this is a smart/good move for Spotify,” Clark said in our email.
“Its because time spent on the app increased due to stories.
Plain and simple.”

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This isnt the first time that Spotify has incorporated a video feature into its app, though.
Artists also receive a breakdown of how much their songs have been played.
Some users were quick to dismiss the feature, while others can see the value that it brings.

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Twitter user @longhairedladyy wrote on December 1.
“But the data strong[ly] suggests the opposite.”