A federal judge on Fridaysaid Applecould no longer prevent alternatives to its in-app payment system.

The ruling lets companies avoid Apples commission of up to 30% on some app sales.

Other options for payment include a subscription on a web web client, rather than through the app.

Someone wearing a child in a carrier and using a smartphone.

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“Success is not illegal.”

Discounts for Users?

Not everyone agrees that discounts are inevitable due to the ruling.

“Apple can offer discounts to customers to continue to use Apple infrastructure,” she said.

Security is another concern now that payments could go through systems not controlled by Apple, Brittain said.

and privacy are at risk, and there will be no recourse to Apple."

“I am concerned about privacy and security,” Alon-Beck said.

Its not clear how consumer data can be protected under the new ruling, Alon-Beck said.

“Can we have it all?”