Neighborhood Vibeworks by showing user reviews as you’re panning through the area.

But this can lead to a biased sample of reviews."

Whose Vibe?

Someone using maps on an iPhone.

Marianna Massey / Getty Images

There are also contributing users who provide extra information.

Andrieu said that bias might arise with established existing points of interest.

As always, we take multiple steps to ensure that Google Maps accurately reflects the real world.

Someone searching for a place using the maps app on their smartphone.

Oscar Wong / Getty Images

Instead, developers can take steps to reduce bias in AI.

“First, use multiple data sources to reduce over-reliance on any single data source,” Ahmad said.

Correction 10/7/22: Updated paragraph two for clarity and paragraph nine to include a response from Google.