Podcasts have continued to gain popularity, especially throughout the past year.
They don’t have to pay anything.
They give you a couple of minutes of their time.
Anastasiia Krivenok / Getty Images
Maybe even an hour."
“Podcasting started out as kind of an underground radio on the internet,” Bossig explained.
Instead, theyll make a run at conform to whats already been financially successful.
Spotify
Shifting Winds
Both Bressan and Bossig say they dont fault anyone who embraces the paid subscription path.
If there is value, why are you giving it away for free?
Thats one way of thinking about it, and it isnt wrong," Bressan explained.
One of the strengths of the podcast format is that it’s not a risk to the listener.
And in doing this, theyre working towards locking content down."
